It’s the day you’ve been planning for months, maybe years. A day of definite mixed emotions: excitement but also (likely) fear of knowing this is…

When you start with better beans, you’re one step closer to serving the best coffee around. What’s a specialty coffee business without genuine, quality coffee?…

Attainable and measurable goals are everything both in life and business: without them you can’t truly track your progress or success. A lot of people’s…

Visual merchandising is constantly being aware of how your store and displays affect sales. Let’s think of this concept compared to advertising. Advertising is what…

Location is imperative in the specialty coffee business. More often than not, people don’t like to travel very far to get their coffee fix. This…

The biggest hurdle for any new coffee shop: how to make money in coffee. Once your coffee business is up and running, making a profit…

As with any business, a good location is key to its success. Especially in the early phases of opening your business, there are bound to…

How to Roast Coffee Beans Your Guide to Roasting and Blending Coffee Both very important phases of gourmet coffee production, roasting and blending, start with…

Coffee cupping is the systematic process of tasting coffee in order to determine its unique characteristics and quality level. It is primarily used by those…