So you want to open a coffee shop but money is tight. How are you supposed to get your name out there without spending a…

The biggest hurdle for any new coffee shop: how to make money in coffee. There is a lot of potentially complex discussion we can have…

In 2010, Eric LeGrand was paralyzed from the neck down. In 2021, he opened his very own coffee shop.  This month we celebrate the opening…

We’re so glad Samantha Ribb was able to find the time to answer a few questions about her experience running Chug Coffee! For anyone not…

If you’re thinking about opening a local business or already in operating, you may have heard that you should care about SEO. Search Engine Optimization…

Most coffee shop owners put off hiring a manager for too long, but it’s easy to understand why. Hiring a manager requires a ton of…

Your coffee shop’s team is the most important part of your business to invest time and effort into. Equipment can break, foot traffic can change,…

Stop clicking the boost button! Never, ever click this blue button again. This button may as well say, “Just take my money”.  If you’ve clicked…

The goal of signs are to get people’s attention and to create enough intrigue to want to buy something. Great signs are usually bright, colorful,…