The Coffee Book: Anatomy of an Industry from Crop to the Last Drop | Second Edition

The Coffee Book: Anatomy of an Industry from Crop to the Last Drop | Second Edition

$16.95

By Gregory Dicum and Nina Luttinger

This book is jammed full of facts, figures, cartoons, photos, and commentary covering coffee from Ethiopia in the sixth century to the neighborhood specialty café in the twenty-first. It is ideal as a staff resource or to sell in your café.

 

 

Out of stock

The Coffee Book: Anatomy of an Industry from Crop to the Last Drop explores the coffee trade from bean to cup. This includes production, the history of café society, dramatic tales of high-stakes international trade, health aspects, the industry’s major players, and the specialty coffee revolution. Finally, The Coffee Book considers the exploitation of labor and damage to the environment that mass cultivation causes, and explores the growing sustainable coffee market.

The first edition of the book came out in 1999 and was featured on NPR, favorably reviewed in the Economist magazine, and excerpted in the New York Times. Now, the second edition has completely revised and updated graphs, company profiles, new information on health, new information on the rise of Vietnam and the Coffee Crisis, a whole new chapter on the specialty coffee industry, and a totally revised chapter on sustainable coffees.

Weight 1 lbs
Dimensions 7 × 7 × 1 in

What Our Clients Say

The knowledge that we gained at Bellissimo inspired us to aim for the highest levels of coffee excellence, so we decided to train our staff to compete at barista championships. Our baristas won 7 consecutive national barista championships (from 2008 to 2014). Then, at the World Barista Championship they took top honors winning 1st place in 2011, reaching Finals twice (2013 and 2014) and the Semifinals 2 times as well (2010 and 2012).

- Frederico Bolanos
Viva Espresso

Rock Creek Coffee Roasters opened its doors in August 2004 and we owe much of our success to Bellissimo’s knowledge and professionalism. We attended their Barista training course just 4 weeks prior to opening our doors. This was a great help in developing consistent, quality drinks from day one.

- Joel and Peggy Gargaro
Rock Creek Coffee Roasters

Bellissimo helped us gain a better understand of specialty coffee. We already had the passion and drive to do our best, but Bellissimo helped give us the basic tools, knowledge and understanding of how to put it all together. Without Bellissimo, we wouldn’t have had the skill-set to be ready for all that happens when the doors are open. Every day is learning for us, and that is a good thing.

- Aaron Olsen and Kim Anderson
Handlebar Coffee Roasters

I wanted to learn about the coffee business and have some hands-on experience to help me determine if I’d like to have a coffee business. I had sooooo much fun this week. The people who work here are all friendly, knowledgeable, inspired, and encouraging!

- Kristen Denney

I had a really great time last week and learned SO MUCH in such a short amount of time. I definitely feel more confident and prepared to take on my own coffee shop in the near future thanks to you guys!

- Ryan Leckie

Founder Coaching and Consulting

We have been there and done it. Growing a business as a legacy business, or exploring a profitable exit? We are founders and know the importance of cohesive stability in business. We’ve worked in partnerships, family business and with investors, private equity and beyond. We can help you no matter what stage you are at with growth and long term planning.

Concept Development and Startup Planning

We’re ready to work with you from step one to help refine and plan your business. We have helped everyone from serial entrepreneurs opening multiple locations at once to mom and pop duos opening a small coffee cart. Come to us when you want to make sure to avoid any pitfalls in the coffee industry.

Business Evaluation and Optimization

This is the perfect service for when you need to review your business and format a plan for increased profitability and productivity. We will customize our service to fit your concerns, which may be some of the following: Menu | Pricing | Monthly sales | Profit and Loss Statements | Labor and Employee Scheduling | Inventory | Purchases and Ordering Systems | Rent Factor | Hard Expenses | Marketing Strategies | Promotions | Sales Growth

In-Depth Equipment Recommendations

Our trainers and technicians are ready to provide you with cutting edge equipment recommendations tailored to your coffee shop. We are also often able to secure discounts for our clients.

Professional Barista Training

Are you looking to increase the skills or your baristas and management team? We can arrange custom sessions in our lab or on-site training to work with your staff on the technical skills needed to produce high-quality espresso beverages.

Marketing and Social Media Planning

We’ll help you create a plan and style guide unique to your shop that will take the guesswork out of growth. Gain new customers and retain your regulars.

Virtual Strategy and Training Sessions

Meet with your company’s executive and planning committees to develop new strategies or refine old ones.

Scroll to Top